Introducing CoverLife: Extra Protection for You and Your Loved Ones
- CoverTrade Insurance
- Mar 22
- 3 min read
At CoverTrade Insurance Services, we've always been committed to protecting businesses across the UK with tailored commercial insurance solutions. But we know that behind every successful business is a person, a family, a home, and a future worth protecting.
That’s why we’re excited to announce the launch of CoverLife, our brand-new range of life insurance products designed to give our clients an extra layer of protection, not just for their business, but for themselves and the people who matter most.
Whether you're a company director, self-employed, or simply looking for peace of mind for your family, CoverLife has a solution built around you.
Why We've Launched CoverLife
We’ve seen first-hand how illness, injury, or unexpected loss can affect not only a business, but the lives of those who run and rely on it. By launching CoverLife, we’re bridging the gap between business protection and personal protection, offering you a more comprehensive insurance solution under one roof.
CoverLife is all about safeguarding what matters most; from your income and health to your family’s financial future.
The CoverLife Range – What's on Offer
We’ve carefully chosen a selection of trusted life insurance products to meet a range of personal and professional needs:
1. Personal Life Cover
Designed to provide financial security for your family if you pass away. This policy pays out a tax-free lump sum to your chosen beneficiaries, helping them cover mortgage payments, day-to-day expenses, or other future costs.Ideal for: Homeowners, parents, and anyone with financial dependents.
2. Critical Illness Cover
If you’re diagnosed with a serious illness such as cancer, heart attack, or stroke, this cover pays out a lump sum to help with treatment costs, lost income, or lifestyle changes during recovery.Ideal for: Anyone wanting added peace of mind in the face of health uncertainty.
3. Income Protection
Provides a regular monthly income if you’re unable to work due to illness or injury. This helps cover your essential bills and maintain your lifestyle while you focus on getting better.Ideal for: Self-employed individuals, directors, or anyone without long-term sick pay.
4. Relevant Life Insurance
A tax-efficient life insurance policy paid for by your business, offering a lump sum payout to your family if you pass away. It doesn’t count towards your pension allowance and is a great option for directors or employees without group cover.Ideal for: Business owners and directors wanting personal protection through the company.
5. Keyman Insurance & Shareholder Protection
Covering the financial impact if a key person or shareholder in your business becomes critically ill or passes away. These policies help keep your business stable, repay loans, or buy back shares.Ideal for: Business continuity planning and protecting shareholder value.
A Stronger, More Complete Solution
With CoverTrade continuing to protect your business operations and CoverLife now safeguarding your personal and family future, we’re offering our clients a stronger, more rounded insurance solution.
You don’t have to juggle multiple providers, we’re here to take care of it all, with straightforward advice and products that fit your needs.
Ready to Protect What Matters Most?
Whether you’re looking to secure your income, cover your family, or build financial resilience into your business, our team at CoverLife is here to help.
Get in touch today for a free, no-obligation quote or to chat about the right protection for you.

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